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Ranked: The Best Stock Brokers for Investors and Traders

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January 23, 2024

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The following content is sponsored by StockBrokers.com

Ranked: The Best Stock Brokers for Investors and Traders

Choosing the right online trading platform might seem tricky. There are lots of options, and finding the best stock brokers could require a lot of time and research. Luckily, a team of experts has already done the work for you!

In this graphic from StockBrokers.com, we show how stock brokers performed in a variety of categories so you can make an informed decision.

Breaking Down the Best Stock Brokers

StockBrokers.com analyzed 17 select brokers using actual trading accounts or demo accounts. 

The below table shows the overall scores, with 100% being the highest possible score. It also breaks down ratings in the ease of use, mobile trading, and commissions and fees categories, which have the heaviest weightings in the overall score. 

Stock Broker Overall Ease
of Use
Mobile
Trading
Commissions
& Fees
Fidelity 99 100 99 100
E*TRADE 97 100 99 90
Charles Schwab 97 100 97 90
Merrill Edge 94 100 96 90
Interactive Brokers 93 80 99 90
Firstrade 88 80 94 90
tastytrade 85 90 89 90
Ally Invest 85 90 79 90
Webull 85 90 91 90
Robinhood 84 100 90 90
TradeStation 82 70 90 90
J.P. Morgan
Self-Directed
Investing
82 85 79 90
Vanguard 78 95 56 90
Tradier 77 90 75 90
eToro 77 85 87 90
SoFi Invest 74 90 64 90
Public.com 70 85 68 90

Source: StockBrokers.com as of January 23, 2024. The overall score is based on the following category weightings: 25% ease of use, 25% mobile trading apps, 20% Commissions and fees, 10% investment options, 10% research, 5% platforms and tools, 5% education.

Fidelity has the top overall score in 2024, with an excellent app, clear navigation, and low fees. When it comes to fees, Fidelity skips many charges that are common among other brokers. It also doesn’t accept payment for order flow, which is when brokers direct your orders to market centers that pay them a referral fee. 

E*TRADE and Charles Schwab are tied for second place when it comes to the best stock brokers. According to StockBrokers.com, E*TRADE has the best platform for mobile trading. The company offers one app focused on casual investors, and another for beginner to intermediate investors that has a useful—but not overwhelming—number of tools. 

Charles Schwab, on the other hand, boasts the best desktop trading platform where investors can keep track of huge watch lists and follow streaming market news.

How Brokers Bring Additional Value

Apart from giving you the ability to trade stocks online, brokers also offer other perks like trading tools and education. Here’s how the same 17 brokers scored on these types of features.

Stock Broker Investment
Options
Research Platform
& Tools
Education
Fidelity 96 96 94 100
E*TRADE 95 99 93 96
Charles Schwab 97 100 95 95
Merrill Edge 89 98 93 99
Interactive Brokers 99 99 100 93
Firstrade 90 87 75 69
tastytrade 80 55 92 84
Ally Invest 89 77 73 82
Webull 76 63 88 58
Robinhood 74 49 62 73
TradeStation 94 65 91 70
J.P. Morgan
Self-Directed
Investing
78 75 57 91
Vanguard 88 67 48 68
Tradier 76 46 73 35
eToro 54 56 66 53
SoFi Invest 60 41 54 86
Public.com 53 44 46 53

Source: StockBrokers.com as of January 23, 2024. The overall score is based on the following category weightings: 25% ease of use, 25% mobile trading apps, 20% Commissions and fees, 10% investment options, 10% research, 5% platforms and tools, 5% education.

Interactive Brokers holds the title of “best for professional traders” thanks to its wide range of highly customizable tools, investment options, and research. Investors can also trade in foreign markets and hold multiple currencies, for those interested in forex trading.

While not included in overall scores, StockBrokers.com also rated brokers on their customer service through nationwide phone testing. Fidelity and Merrill Edge are the best stock brokers when it comes to customer service. Both companies answered calls in less than a minute on average, and their representatives had high professionalism. 

Picking the Best Brokerage Account

When you’re choosing from a list of the best stock brokers, you’ll want to consider which features are most important to you.

StockBrokers.com offers clear, in-depth reviews and compares brokers on more than 150 different account features and fees. You can also see screenshots of what various pages look like within the trading platforms. 

See StockBrokers.com’s guide to the best online trading platforms of 2024.


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Related Topics: #investing #stocks #Reink Media #StockBrokers.com #stock broker #stock trading #mobile trading #brokers

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